SAMARITAINE

Unveiling history with a modern twist: the soundtrack of Samaritaine.

When LVMH tasked Press Play On Tape with scoring the online comeback of the iconic Samaritaine, we jumped at the chance. We composed a track named "Pont Neuf", a blend of 60s vibes and modern composition, infusing a touch of vintage charm into Samaritaine's bold revival.

Iconic identity

Crafting music for Samaritaine was like playing with history. Its iconic identity became a love letter in notes and melodies.

riginal

core

oice

ver

Nostalgia

With vintage beats and lush vocals, every note in 'Pont Neuf' is a hint of nostalgia yet resolutely fresh and catchy.